Salesforce Database Integration
Sesame Software connects Salesforce to any database with no-code bidirectional sync and automatic schema alignment. When Salesforce isn't the only system of record, both sides stay current — up and running in under an hour.
One-way sync isn't always enough. If an ERP, a legacy system, or another team updates records that Salesforce also needs to see, a one-way replica falls out of date the moment that update happens outside Salesforce.
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What Bidirectional Actually Means
One-way replication is simpler, and it's the right choice when Salesforce is always the source of truth. Bidirectional sync is for the case where it isn't — when another system is allowed to create or update the same records.
SQL Server, Oracle, PostgreSQL, or another system of record your team already updates directly.
CRM and Pardot records, kept current with changes made on the database side.
Before you turn on bidirectional sync for a field: decide which system wins when both update the same record close together. Ask any vendor, including us, exactly how that's detected and resolved, and ask to see it demonstrated — not just described — before you rely on it for fields both systems actively write to.
What You Get
One platform to connect, sync, and manage your Salesforce data with any database — without writing a single line of code.
Push and pull records between your database and Salesforce on the schedule you set — no custom scripts, no brittle point-to-point API connections to maintain.
When a field or object changes in Salesforce, the target schema updates to match automatically — no manual mapping, no maintenance window.
Extract data from downstream databases with point-and-click simplicity. Make Salesforce data instantly accessible to your BI tools, analytics platforms, and operational teams.
No strict field-naming convention or table structure required on the database side. Let Sesame Software map it automatically, or configure it by hand where you need specific control.
Schedule data retrieval, formatting, and transmission within a unified application — with built-in error detection and resolution, on your timeline.
Native support for both Salesforce CRM and Pardot marketing automation. One integration platform for your entire Salesforce ecosystem — no separate connectors needed.
How It Works
No dev resources. No weeks of implementation. Three steps to a fully integrated Salesforce database environment.
Point Sesame Software at your Salesforce org and target database. Our Integration Builder auto-discovers your schema and objects — no data mapping required.
Choose bidirectional or one-way sync, set your schedule, and define your extraction logic — all through an intuitive no-code interface.
Watch your data flow in real time. Built-in error detection, job status monitoring, and audit trails keep you in control. Scale to hundreds of millions of records without re-platforming.
Common Use Cases
Whether you're syncing Salesforce to SQL Server, feeding a data warehouse, or keeping Pardot aligned with your CRM, Sesame Software handles it.
Salesforce ↔ SQL Server / PostgreSQL bidirectional sync
Bidirectional Salesforce ↔ Oracle integration
Pardot marketing data to data warehouse
One-way Salesforce to Snowflake replication
ERP as system of record for pricing, synced into Salesforce
Automated scheduled Salesforce data exports
Schema auto-alignment after Salesforce updates
Multi-system data consolidation for analytics
Before You Choose Bidirectional Sync
Bidirectional sync solves a real problem, but it adds a failure mode one-way replication doesn't have: two systems writing to the same record. These are the questions that surface whether a vendor has actually solved it.
By timestamp, by field-level ownership, or by one system always winning. Ask for the mechanism, not the marketing description.
Some fields may need to flow only one way even on an otherwise bidirectional object.
Ask whether it resumes cleanly or requires a manual reconciliation pass.
In your own infrastructure, or in the vendor's. This determines who can see it in transit.
Common Questions
Salesforce database integration connects Salesforce to an external database so records can move between the two systems — either one way or in both directions. Sesame Software handles the connection, schema mapping, and scheduling without custom code, so changes in Salesforce can reach your database and changes in your database can reach Salesforce.
Bidirectional sync means records can be created or updated from either system and the change propagates to the other. You need it when a system other than Salesforce is also a source of truth for some of your data — an ERP that owns pricing, a legacy database that owns order history, or a system a non-Salesforce team updates directly. If Salesforce is always the source of truth and you only need a downstream copy, one-way replication is simpler and has no conflict scenarios to manage.
This is the question that matters most for any bidirectional sync, with any vendor, including us. Ask exactly how a conflict is detected — by timestamp, by field-level priority, or by designating one system as authoritative per field — and ask to see it demonstrated against a field both systems can write to. Get the answer in writing before you rely on bidirectional sync for a field where both systems are active.
Yes. Sesame Software connects to both Salesforce CRM and Pardot, so marketing automation data and CRM data can be integrated with your database through the same platform rather than separate connectors.
Sesame Software auto-discovers your Salesforce schema on setup and detects changes going forward — a new custom field or object is picked up and reflected in the target schema automatically. No manual field mapping is required when your org evolves.
No. Sesame Software does not require a specific table structure, field naming convention, or schema layout on the database side. Mapping can be handled automatically or configured manually where you need specific control.
The integration runs in your own environment, cloud or on-premise. Data moves directly between Salesforce and your database; Sesame Software does not store or route your data through its own servers.
Most customers connect their Salesforce org and target database and have a first sync running in under an hour. Ongoing configuration — schedule, sync direction, and field mapping — is done through a no-code interface.
One-way replication with change data capture, for a Snowflake-specific destination.
Moving or migrating data between on-premise and cloud environments.
When data needs SQL-based transformation on the way to its destination.
Join enterprise teams already using Sesame Software to sync, integrate, and unlock their Salesforce data — without writing a line of code.
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